After 18 months of exploration into the world of temporary power, the Green Festival Alliance (GFA) has created The Power Behind Festivals; a guide to sustainable power at outdoor events.
A post by Dr. Stephen Henderson, an authority on event marketing and management and Senior Lecturer at Leeds Metropolitan University. Here he discusses the matter of ‘impact’ and points towards the need for a clear-sighted approach to defining it.
This book is a practical, step-by-step guide through the key aspects of how to understand and manage the impacts of events of any type and scale – with checklists for action and tools for measuring performance.
This paper aims to develop thinking around the sustainable event and its contribution to competitive advantage and considers different positions that might be adopted by private and public sector organisations.
