Practical Guides: Audience Travel – Julie’s Bicycle

Audience travel is the greatest contributor to the carbon footprint of the arts. While not directly under the control of venues and companies, this guide is designed to help you exercise the influence that you have over audiences to inform them of the environmental benefits of travelling green, and provide sustainable travel options for them.  

Investigating ‘Impact’ — Stephen Henderson

A post by Dr. Stephen Henderson, an authority on event marketing and management and Senior Lecturer at Leeds Metropolitan University. Here he discusses the matter of ‘impact’ and points towards the need for a clear-sighted approach to defining it.